Morpheo AI

Morpheo AI Cloud Services accelerate innovation and enhance operational flexibility. Through close collaboration with AWS, we have developed intelligent tools and methods that streamline project timelines and improve operational outcomes for your organization.

publish date

September 10, 2022

project type

Web APP Design

client

Morpheo AI

About Morpheo AI

concept

Create a minimalist, intuitive Chat AI dashboard that enhances usability while maintaining a clean and modern design.

challenge

Balancing simplicity with functionality, ensuring a seamless user experience without clutter or unnecessary complexity.

solution

A streamlined interface with foldable navigation, clear hierarchy, and an efficient layout that prioritizes usability and key features.

UI/UX Persona

Jonathan Magnet, Manager

“As an entrepreneur, I seek to handle data more easily.”

Frustrations

Interface.
Missing Data in some actions.
Multiple browsers opened.
No tracking system for different platforms.

Demographics

Age: 25 – 40
Education: Degree in Business
Occupation: Manager
Tech literate: California Basic

Core needs

Difficulty in managing the volume of documents.
Lack of a centralized system.
Time-consuming document search.
Limited collaboration capabilities.

Reflective Questions

Thought-provoking questions to spark meaningful discussions.

What exactly audience expect or look for?

What is your primary role concerning data management?
What challenges do you face with current data tools?
How do you currently interact with data systems?
What features would enhance your workflow?
How do you ensure data compliance and governance?
What is your biggest concern regarding data management?

Identify User Pain Points

This section highlights the key frustrations and challenges users face, such as dealing with outdated systems, manual data entry, and lack of timely communication. Users express a need for automation, accuracy, and simpler tools, while feeling stressed, overworked, and concerned about making mistakes. Understanding these pain points is crucial for designing a more supportive, efficient, and user-friendly solution.

Understanding the users' needs, feelings, and behaviors to design a more intuitive and effective experience for those navigating immunization data.

Empathy Map

User Journey Map

This section maps out each step users take—from receiving immunization forms to submitting reports—revealing where they face delays, confusion, or extra work. It helps identify opportunities to improve the experience with clearer steps and smarter tools.

Complete Reimagination

Revamped front page

The revamped simplistic homepage interface embraces an elegant and tidy appearance, showcasing an essential-layout with crucial components. Employing white space and a brief navigation menu, the layout emphasizes key functions, offering users an easy and distraction-free entrance that highlights simplicity and usability.

Better conversion
Simplified navigation
Minimalist design
Accessible

Cohesive Dashboard

Morphing shapes

Aligning with the homepage’s evolving design, the refreshed dashboard features a cohesive, streamlined look. It prioritizes functionality, offering a clean interface with collapsible, intuitive navigation. This structure ensures efficiency and ease of use.

Comprehensive
Modern Interface

A user journey flowchart visually represents the sequence of interactions a user has with a product or service, illustrating their experience from initial contact to the accomplishment of goals.

User Journey Flowchart

Constant Support

Shortcuts

The makeover emphasizes accessibility and shortcuts, ensuring users can easily engage with pertinent departments, promoting a more user-friendly and interactive contact experience.

Visual Feedback
Polished & Professional

Visual style is an essential part of a project as it helps create a standardized system of colors, fonts, buttons, text input, and many other components that will be combined and displayed on user screens.

Style Guide

Font Combination

Typography

Alata ranks among favored tools for developing geometric sans serif applications. Its accurate geometric structure suits both headings and body content.

Palette

Color Scheme

Black and Orange feel extremely comfortable, imparting security and fostering product trust. Additionally, blue commonly represents depth and stability. Therefore, for the app, I selected blue as the main color, incorporated dark blue and gray as accent colors, and chose black and gray for text color. Various colors aided in crafting a visual information hierarchy.